Countries
UK
Germany
Formats
All current and future formats of Pinterest ads
Measurement enablement
Contact your Pinterest Salesperson and ask them to enable AudienceProject measurement on your Pinterest advertisers.
Once they do, all your ongoing and future Pinterest campaigns will be automatically measured by AudienceProject.
You need to know your Pinterest Advertiser IDs to finalise the setup in AudienceReport.
Ingestion capabilities
When will the campaign appear in AudienceReport?
Your Netflix campaigns will appear in the AudienceReport account within 48 hours after they start trafficking.
Captured events
Integration is capturing:
Impression
Video start
Video 25%-50%-75%
Video complete
Data delays
There is a 24-48 hour delay between when the impression occurs and when it is processed by AudienceReport.
That means there is a delay between the numbers in the Pinterest interface and AudienceReport
Reporting capabilities
Reporting Duration
Reporting duration is a maximum of 84 days
Target group definition
Gender
Age
Reported profile
Gender
Age
Education
Employment
Household size
Children in the Household
Household income
Channel compatibility
Can be pushed to Techedge for Linear TV deduplication in supported markets
Can be deduplicated across digital channels